The Office of External Affairs encompasses three teams: 1) Communications and Marketing; 2) Development and Constituent Relations and 3) Finance and Administration.
The award-winning Communications and Marketing team provides strategic communications, external and internal communications and marketing services for the School across a variety of digital, print and physical platforms. This includes brand and identity management, digital strategies and web services, editorial and content strategies, visual communications, media and public relations, social media and integrated marketing campaigns.
As the #1 school of public health in the country and the oldest independent, degree-granting school of public health in the world, the Office of External Affairs offers unparalleled opportunities for mission-driven creative work at the highest levels.
The Communications and Marketing Specialist will support the Communications and Marketing team of the Johns Hopkins Bloomberg School of Public Health in executing the overarching Communications and Marketing strategy for the School across digital and social channels. This specialist will work with the team’s Content Strategist to produce digital content that shares the School’s public health expertise with broad audiences and with the School’s Marketing Strategist to conceptualize and execute campaigns that attract students, faculty, donors and partners. The position reports to the Content Strategist and is part of the larger Communications and Marketing team within the Office of External Affairs, which also includes editorial, design, web and audience engagement teams.
The ideal candidate will have experience and interest in digital publishing and social media marketing in a research, non-profit or higher-education institution.
Specific Duties & Responsibilities
Work closely with the Content Strategist to execute the School’s content strategy, including but not limited to:
Developing article and content ideas
Researching specific angles
Writing articles, scripts, newsletter content, and social media posts for JHSPH channels including JHSPH.edu, Global Health NOW, the Hopkins Bloomberg Public Health Magazine and others conceptualized by the team
Helping to maintain an overarching editorial calendar
Work closely with the Marketing Strategist to execute the School’s marketing strategy, including but not limited to:
Developing marketing campaigns and content, including but not limited to print advertising, digital advertising, email advertising and print collateral.
Working with design team to select art and imagery
Conducting research about target audiences
Creating social media posts
Managing relationships with vendors
Executing and monitoring paid social media campaigns
Executing paid search media buys
Across both of these workstreams, the Communications and Marketing Specialist will also:
Develop and help execute communications plans for strategic events, symposia and projects at the School
Revise and migrate content for the School’s website redesign
Manage, review and approve changes to the school’s website via the site’s content management system
Help to monitor performance metrics and to apply learning to new planning
Help internal clients execute communications and marketing strategies for their work
Liaise with communications associates across the School to scale apply the content and marketing strategy more broadly
Copyedit editorial content, marketing materials, digital signage, and other OEA collateral as needed in adherence to the School’s editorial style guide
Support other major initiatives of the Communications and Marketing Team as needed
Minimum Qualifications (Required) Bachelor's degree in related field.
Two (2) years related experience.
Advanced degree may substitute for required experience, to the extent permitted by the * JHU Equivalency Formula: 30 undergraduate degree credits (semester hours) or 18 graduate degree credits may substitute for one year of experience. Additional related experience may substitute for the required education on the same basis. For jobs where equivalency is permitted, up to two years of non-related college course work may be applied towards the total minimum education/experience required for the respective job. *
Preferred Qualifications Bachelor’s degree in English, communications, journalism or related field
Two years related experience in writing and communications digital publishing roles, either via internships or full-time work, and demonstrated reliability in a communications environment
Strong interest and experience in communications or digital media marketing with a background in health, science or journalism.
Experience or interest in public health or higher education.
Experience developing and implementing content and marketing concepts across a variety of channels.
Interest in web design, coding, or SEO.
Ability to work well under pressure with demanding and/or shifting deadlines.
Excellent work attitude and habits including strong interpersonal skills, reliability, flexibility, self-motivated and the ability to work independently and on a team.
Desire to grow and be challenged within a team.
Special Knowledge, Skills, and Abilities
Proven ability to synthesize and simplify complex, scientific or technical information.
Demonstrated versatility in writing styles, including news stories, marketing copy and social media content.
Experience with digital publishing platforms, such as WordPress, Drupal, MailChimp, and current social media channels.
Excellent oral and written communication skills.
Proficient knowledge of style and grammar rules.
Excellent organization skills and attention to detail.
APPLICATION REQUIREMENTS: Two (2) writing samples relevant to this position should be submitted along with resume and cover letter.
A writing test will be required for final candidates.
Classified Title: Communications Specialist Working Title: Communications Specialist Role/Level/Range: ATP/03/PB Starting Salary Range: $43,530 - $59,795; Commensurate with experience Employee group: Full Time Schedule: Monday - Friday, 8:30 am - 5:00 pm / 37.5 hrs per week Exempt Status: Exempt Location: 05-MD:School of Public Health Department name: 60008826-Communications Personnel area: Johns Hopkins University
The successful candidate(s) for this position will be subject to a pre-employment background check.
If you are interested in applying for employment with The Johns Hopkins University and require special assistance or accommodation during any part of the pre-employment process, please contact the HR Business Services Office at email@example.com. For TTY users, call via Maryland Relay or dial 711.
The following additional provisions may apply depending on which campus you will work. Your recruiter will advise accordingly.
During the Influenza ("the flu") season, as a condition of employment, The Johns Hopkins Institutions require all employees who provide ongoing services to patients or work in patient care or clinical care areas to have an annual influenza vaccination or possess an approved medical or religious exception. Failure to meet this requirement may result in termination of employment.
The pre-employment physical for positions in clinical areas, laboratories, working with research subjects, or involving community contact requires documentation of immune status against Rubella (German measles), Rubeola (Measles), Mumps, Varicella (chickenpox), Hepatitis B and documentation of having received the Tdap (Tetanus, diphtheria, pertussis) vaccination. This may include documentation of having two (2) MMR vaccines; two (2) Varicella vaccines; or antibody status to these diseases from laboratory testing. Blood tests for immunities to these diseases are ordinarily included in the pre-employment physical exam except for those employees who provide results of blood tests or immunization documentation from their own health care providers. Any vaccinations required for these diseases will be given at no cost in our Occupational Health office.
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